PaidContent: Demand For Ad Inventory Outstrips Supply At Major Portals. "Ad buyers say prime real estate at car buying sites is booked for 18 months and Yahoo, AOL and MSN's big displays are sold out for months. MSN is selling 24 hours of front-page real estate for several hundred thousand to a million compared to a high end of $50,000 in 2001."
Dagens Media: Internetsäljarnas Martin Ahrend blir vd för Di.se. "Dagens Industri gör bolag av sin sajt Di.se. Internetsäljarnas vd Martin Ahrend blir vd." I år beräknas DI.se omsätta 60 miljoner och ha 40 % vinstmarginal.
Rebuilding Media: The Myth of Audience Fragmentation. "The individual's haven't changed, they've always been fragmented. What's changing is their media habits. They're now simply satisfying the fragmented interests that they've always had. There are as many fragments as there are individuals. Always has been and always will be."
Rebuilding Media: The Myth of The Owned Readers. "New-media pundits who claim that 'newspaper publishers think they own their readers.' haven't a clue. They've grabbed a meme from the 1950s, an illusive perspective as out-of-date as the publishers' and broadcasters' illusion that audiences are fragmenting. Two conflicting illusions."
Washington Post: Yahoo to Add 5 Gawker Media Blogs to Web Site. "The five Gawker Media Web sites to be featured on Yahoo are Gizmodo, which focuses on gadgets and consumer electronics; Wonkette, an edgy political scandal sheet; Defamer, which tracks gossip and news in Hollywood; Lifehacker, offering reviews of Web sites as well as tips to save time; and Gawker, which takes shots at Manhattan's mainstream media." Andrew Sullivan börjar blogga på TIME. AOLs köp av Weblogs, Inc. Stormedias intresse för bloggar(e) är intensivt.
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