May 15, 2008

CBS acquires CNET for $1.8 billion

Corporate raider Carl Icahn's attempt to sell Yahoo! to Microsoft is not noise, but it is CBS acquisition of CNET for $1.8 billion that I find truly interesting. My relationship with CNET is no longer a daily love affair, but in the pre-blog world was a daily read.

It seems like the bar for major media companies is to 'soon' have at least $1 billion of revenue from their respective Internet operations. While CNET was considered a 'business mess' by many, but $400 million of revenue is significant. And that might push 'older' CBS to reach $1 billion in online revenue ahead of 'younger' sister company Viacom.

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